Marco Panconesi (b. 1989) is a designer and creative director whose work merges emotion, mythology, and cultural attitudes into a transformative jewelry and object language. Born in Florence, Italy—a region steeped in artistic and historical tradition—his early life was shaped by exploration and discovery, influences that continue to inform his practice today.
A graduate of Polimoda, Panconesi trained at some of the world's leading fashion houses, including Givenchy, Fendi, Cartier, Jean Paul Gaultier, and Balenciaga, focusing on accessories and leather goods. In 2016, he launched his independent jewelry brand, merging the codes of high jewelry inspired by bold forms and imaginative reinterpretations of jewelry traditions. He has since created acclaimed collaborations with Mugler, Gucci, and KWMLS.
In 2020, Panconesi was appointed Design Director at Swarovski, where he leads the creative direction across product categories—bringing his unique vision to a global stage while continuing to evolve the language of jewelry.
Codes of accumulation, movement, nature, and texture are at the heart of Panconesi’s identity. These principles guide every stage of the process—from design development to styling and imagery—shaping each piece into a sculptural object that moves with the body.
Movement lies at the core of our identity. Each piece is designed to interact with the body, not just as an ornament but as an extension of it. The jewelry evolves as it is worn, with curves that shift and transform—hoops that ascend the ear to reveal gleaming crescents, arcing chandeliers, and rings that reimagine familiar silhouettes. These fluid designs invite wearers to experience their jewelry as living, adaptable forms of expression.
Accumulation is a hallmark of our visual storytelling. We encourage the stacking of pieces on the body, where volume and sculptural silhouettes. Necklaces layer to form cascading lines, rings stack to build architectural forms, and earrings interplay with one another to craft bold, cohesive statements. This allows each wearer to engage with their jewelry uniquely, creating combinations that feel personal and transformative.
Nature serves as both inspiration and material. Drawing from nature's colors and its cycles of regeneration, we embrace organic shapes, vibrant hues, and contrasting textures. Collections like Pettali evoke the delicacy of flower petals, while Ascoltio fuses natural stones with crystals, imbuing the pieces with the depth and vibrancy of the earth. We root every design in nature, creating jewelry that feels alive and grounded in the timeless beauty of the natural world—radiating strength, fluidity and structure, growth, and renewal.
Texture adds a tactile dimension to our work, emphasizing the physical experience of wearing the jewelry. We experiment with materials such as soft metals, blown-up hollow forms, and intricate crystal detailing to create surfaces that invite touch and interaction. This approach blends signature two distinct semi-precious stones cut and juxtaposed to create one-of-a-kind compositions that celebrate the intricate colors and textures of each stone.
Metal is at the foundation of our designs, serving as both a structural and artistic medium. By pushing the boundaries of traditional metalwork, we strive to achieve contrasts between volume and lightness.
Metal is at the foundation of our designs, serving as both a structural and artistic medium. By pushing the boundaries of traditional metalwork, we strive to achieve contrasts between volume and lightness.
Enamel is a medium for bold expression, allowing us to infuse our designs with striking color and glossy textures. Through the art of layering and finishing, enamel adds dimension and vibrancy, transforming metal surfaces into painterly canvases.
Natural stones introduce an organic quality to our pieces, emphasising texture, color, and raw beauty. Sourced and cut in Italy with ethical practices and sustainable supply, natural stones reflect our commitment to craftsmanship and responsibility.
Crystals add an element of light and brilliance to our designs, playing with reflection and refraction to create a sense of motion and wonder. Carefully cut and arranged, they often evoke celestial imagery, drawing a direct connection to constellations and the stars.
Metal is at the foundation of our designs, serving as both a structural and artistic medium. By pushing the boundaries of traditional metalwork, we strive to achieve contrasts between volume and lightness.
Natural stones introduce an organic quality to our pieces, emphasising texture, color, and raw beauty. Sourced and cut in Italy with ethical practices and sustainable supply, natural stones reflect our commitment to craftsmanship and responsibility.
Enamel is a medium for bold expression, allowing us to infuse our designs with striking color and glossy textures. Through the art of layering and finishing, enamel adds dimension and vibrancy, transforming metal surfaces into painterly canvases.
Crystals add an element of light and brilliance to our designs, playing with reflection and refraction to create a sense of motion and wonder. Carefully cut and arranged, they often evoke celestial imagery, drawing a direct connection to constellations and the stars.
Each family tells a distinct story through a unique language of form, color, and material. Designed with emotional resonance, Panconesi’s collections build immersive universes that are grounded, yet evocative, where jewelry becomes a medium of connection and transformation.
A poetic continuation of Panconesi’s signature language,Orbittraces the body through multiple, curving lines. This gravity-defying family of rings, earrings, and bracelets appears to float—creating a sense of lightness and hypnotic motion across the body. Each piece gives the illusion of wearing multiple stacked forms, uniting sculptural impact with considered comfort. The innovative design balances dimensionality with effortless wear, transforming movement into form.
The Constellation family is a luminous celebration of our connection to the celestial. Drawing inspiration from the galaxies and the enigmatic beauty of the night sky, this collection transforms jewelry into a tapestry of crystals that glide across the body like a constellation of stars. Through its ethereal designs, Constellation evokes a sense of mysticism and wonder, inviting wearers to adorn themselves with fragments of the universe.
The Ascolto family, named after the Italian word for “listening,” invites a meaningful connection between the jewelry and its wearer, fostering a dialogue where stones seemingly communicate their spirit and energy. This collection captures our signature fusion of artistry, craft, and emotion, offering pieces that reflect the natural world’s vibrant palette and textures. With its intricate settings and vivid stones, the Ascolto family embodies a playful yet refined approach to modern jewelry design.
The Blow Up family is a cornerstone of Panconesi’s design philosophy, embodying our commitment to redefining contemporary jewelry. Blow Up is instantly recognizable for its striking sculptural forms, voluminous silhouettes, and the interplay of bold aesthetics with effortless wearability. Designed to make a statement while maintaining versatility, this collection has become a hallmark of Panconesi’s language.
Movement lies at the core of our identity. Each piece is designed to interact with the body, not just as an ornament but as an extension of it. The jewelry evolves as it is worn, with curves that shift and transform—hoops that ascend the ear to reveal gleaming crescents, arcing chandeliers, and rings that reimagine familiar silhouettes. These fluid designs invite wearers to experience their jewelry as living, adaptable forms of expression.
Accumulation is a hallmark of our visual storytelling. We encourage the stacking of pieces on the body, where volume and sculptural silhouettes. Necklaces layer to form cascading lines, rings stack to build architectural forms, and earrings interplay with one another to craft bold, cohesive statements. This allows each wearer to engage with their jewelry uniquely, creating combinations that feel personal and transformative.
Texture adds a tactile dimension to our work, emphasizing the physical experience of wearing the jewelry. We experiment with materials such as soft metals, blown-up hollow forms, and intricate crystal detailing to create surfaces that invite touch and interaction. This approach blends signature two distinct semi-precious stones cut and juxtaposed to create one-of-a-kind compositions that celebrate the intricate colors and textures of each stone.
